Small Business Innovation: 3 Quick Ideas
Looking to jumpstart your small business? Inject some innovation into what you do and what you offer your customers. Here are three ways to get you started in injecting new, fresh life into your small business:
Think!
Stop! Stop what you are doing right now, put all your paperwork away, and take a full day to brainstorm ideas for your business. Brainstorm new products and services. Brainstorm ways to help your customers better. Brainstorm ways to become more efficient. When was the last time you spent a good 8 – 10 hours just on quality thinking time for your business?
Become Your Customer
Spend a day as your customer. Literally, take the time to put yourself into your customer’s shoes and see life from this alternative perspective. As you move through the day, what objectives arise? What challenges arise? What surprises arise? What is it that becomes critical to your day, in order to make it successful?
Solve Problems
Spend a full hour outlining every potential frustration and problem that your customers face. Go through the entire process that your customers progress through in getting their work done. Break up the process into individual components. Identify frustrations with each component. Figure out better ways to get tasks done at each component level.
Further reading to keep your mind innovative and creative:
Subscribe to the Website Marketing NOW blog feed.
Related posts:
- Cross Pollination of Ideas (Small Business Innovation Series)
- 30 Ways to Ignite Innovation at Your Small Company
- Small Business Website Promotion: 3 Quick Ideas
- Using Your Website as an Innovation Platform, & Much More
- Harvesting Ideas Online to Solve Tough Problems
Tags: creativity, innovation, small business creativity, small business innovation